Quotations and Articles from Didier Guérin
Inside the Business of International Fashion Magazines
Publisher : Mandevilla Press (18 July 2019)
Language : EnglishPaperback : 235 pages
ISBN-10 : 1627040412ISBN-13 : 978-1627040419
Dimensions : 21.59 x 1.42 x 27.94 cm
In an unrivalled career spanning over 40 years, Didier Guérin has launched over 40 Magazines and websites including VOGUE, ELLE and GRAZIA in the United States, Australia and Asia, initially as a senior executive with Hachette-Filipacchi and Conde Nast, and then with his own highly successful advisory business, Media Convergence Asia-Pacific. After 300 trips to China, 220 trips to South Korea, 200 trips to Japan and more than 100 trips to other countries in Asia, Didier reminisces about the highs and lows of the glamorous life of a senior executive with a big-name media company - traveling the world, wining and dining with the rich and famous in the world's leading restaurants and hotels, mixing with the beautiful people of the fashion and media industries -and managing a lot of large egos as well. He also describes the challenges (and joys) of starting his own business. Mr. Guérin has worked for the legendary Si Newhouse, done business with Media titans Rupert Murdoch and Kerry Packer, collaborated with fashion icons such as Anna Wintour and dined and parties with supermodels including Linda Evangelista and Elle MacPherson. A key feature of Didier's book is his invaluable advice to anyone wanting to do Business in Asia, based on his many years of experience launching various media In China, Japan, Korea, Singapore, Taiwan and Thailand.
Available on AMAZON https://www.amazon.com.au/FRONT-ROW-COVER/dp/1627040412
French competition watchdog closely monitoring news media code
Interview By Miranda Ward
THE AUSTRALIAN FINANCIAL REVIEW, February 1, 2021
‘It’s a bad deal’: Google’s offer to pay French publishers revealed
Interview By Zoe Samios
THE SYDNEY MORNING HERALD and THE AGE, January 29, 2021
Google, Facebook profits won’t be wiped out by publishers’ payments: ACCC
Interview By Zoe Samios
THE SYDNEY MORNING HERALD, August 9, 2020
Don’t panic when the market goes down or get excited when it goes up
Interview by Julia Newbould
MONEY magazine, May 2020
Magazine guru reveals secrets of publishing in autobiography
Interview by James Manning
MEDIAWEEK, February 2020
La croissance économique avant le climat
By Didier Guérin
ENTREPRENDRE A L’INTERNATIONAL, février-mars 2020
By Didier Guérin
THE WORLD, January 2020
Le “Lucky Country” frôle le haut de son cycle de croissance
By Didier Guérin and Antoine Chery
ENTREPRENDRE A L’INTERNATIONAL, février-mars 2019
Didier Guérin speaks about media innovation in China at the Guangzhou International Conference
CAIJING magazine, November 3, 2018
L’Australie continue de surfer sur la vague
By Didier Guérin and Christophe Bories
ENTREPRENDRE A L’INTERNATIONAL, février-mars 2018
L’Australie peine à réformer son économie
By Didier Guérin and Christophe Bories
ENTREPRENDRE A L’INTERNATIONAL, février-mars 2017
Overview of magazine trends in China
By Didier Guérin
FIPP WORLD MAGAZINE TRENDS 2014-2015, January 2015
Overview of magazine trends in Hong Kong
By Didier Guérin
FIPP WORLD MAGAZINE TRENDS 2014-2015, January 2015
Overview of magazine trends in China
By Didier Guérin
FIPP WORLD MAGAZINE TRENDS 2013-2014, January 2014
Reign of a magazine legend is ending with a Si
By Keith J. Kelly
NEW YORK POST, 21 December 2013
A practical approach to Directors’ cultural challenges in Asia – Part 2
By Didier Guérin
INT DIRECTOR, a publication of the Australian Institute of Company Directors, (Southern Hemisphere) Autumn 2013
A practical approach to Directors’ cultural challenges in Asia – Part 1
By Didier Guérin
INT DIRECTOR, a publication of the Australian Institute of Company Directors, (Southern Hemisphere) Summer 2013
Overview of magazine trends in China
By Didier Guérin
FIPP WORLD MAGAZINE TRENDS 2012-2013, January 2013
Super temps required for Asian publications
By Sally Jackson
THE AUSTRALIAN: 16 July 2012
Hearst Adds Elle, but New Global Footprint May Mean More in Long Run
By Nat Ives
ADVERTISING AGE: 7 February 2011
Buying Elle would help Hearst but create tensions too
By Nat Ives
ADVERTISING AGE: 3 January 2011
Overview of magazine trends in China
By Didier Guérin
FIPP WORLD MAGAZINE TRENDS 2011
Overview of magazine trends in Australia
By Didier Guérin
FIPP WORLD MAGAZINE TRENDS 2011
L’Australie surfe sur la crise
Dossier edited by Didier Guérin
CCE-INTERNATIONAL September 2010
Overview of magazine trends in China
By Didier Guérin
FIPP WORLD MAGAZINE TRENDS 2010
Getting the gen on how to publish in Asia: Interview of Media Convergence Asia Pacific’s President, Didier Guérin.
By Sally Jackson
THE AUSTRALIAN: April 2009
High-End Magazines in China
By Arun Sundhaman
MEDIA: May 2008
Magazine Publishing in Asia pacific: An uninterrupted success story of magazine creation for the benefit of readers, advertisers and shareholders.
By Didier Guérin
FIPP’s MAGAZINE WORLD: December 2007
Licenses and Joint Ventures – Focus on investing in partnerships.
By Didier Guérin
FIPP’s MAGAZINE WORLD: 2007
Asia-Pacific : Magazine Advertising Forecast across each market in Asia Pacific.
By Didier Guérin
FIPP’s MAGAZINE WORLD: December 2006 – January 2007
Licensing Model : The licensing model is evolving from a system strictly based on brand and content into a defacto partnership between global media companies and local publishers.
By Didier Guérin
FIPP’s MAGAZINE WORLD : March 2006
To obtain a copy of the article, send an email to: didier@mediaconv.com
China : China’s Rising Advertising And Media Industries. By Didier Guérin
ADVERTISING AGE: November 2005
To obtain a copy of the article, send an email to: didier@mediaconv.com
Australia : Some Breakout Startups And Homegrown Clones. By Liz Borod
FOLIO MAGAZINE: March 2004
To obtain a copy of the article, send an email to: didier@mediaconv.com
Korea : Western Magazines Go Global at a Fast Pace.
By Otto Pohl
NEW YORK TIMES: February 2004
Asia-Pacific : Hotspots Of Asia-Pacific.
By Didier Guérin
FIPP MAGAZINE WORLD: 4th Quarter 2002
To obtain a copy of the article, send an email to: didier@mediaconv.com
Asia-Pacific : Things Are Looking Up In Asia-Pacific.
By Didier Guérin
FIPP MAGAZINE WORLD: 3rd Quarter 2002
To obtain a copy of the article, send an email to: ddidier@mediaconv.com
ASIA : Cross Border Publishing: Going To Print In Asia.
By Didier Guérin
FIPP MAGAZINE WORLD: 2nd Quarter 2002
To obtain a copy of the article, send an email to: didier@mediaconv.com
China : Publishing In China: A New Dawn?
By Didier Guérin
To obtain a copy of the article, send an email to: didier@mediaconv.com
FIPP MAGAZINE WORLD: 1st Quarter 2002
Asia-Pacific : It Happened Like A Bad Novel: The Search For Economic Growth In Asia Pacific.
By Didier Guérin
FIPP MAGAZINE WORLD: 4th Quarter 2001
To obtain a copy of the article, send an email to: didier@mediaconv.com
Asia-Pacific : Wish You Were Here: The Magazine Industry Performance In Asia Pacific In The First Half 2001.
By Didier Guérin
FIPP MAGAZINE WORLD: 3rd Quarter 2001
To obtain a copy of the article, send an email to: didier@mediaconv.com
Hong Kong : Hong Kong Tycoon Takes A Chance With ‘Winners.
By Jennifer Saranow
THE WALL STREET JOURNAL: November 2001
To obtain a copy of the article, send an email to: didier@mediaconv.com
Asia-Pacific : Asia-Pacific Returning To Days Of Sake & Roses.
By Didier Guérin
ADVERTISING AGE: October 1999
To obtain a copy of the article, send an email to: didier@mediaconv.com
“Hachette: Comme dans un livre”.
By Didier Guérin
LE CONSEILLER DU COMMERCE EXTERIEUR – Juillet-Aout 1991
Asia-Pacific : Licensing Vs. Joint Ventures.
By Didier Guérin
FOLIO: April 1988